New Balance 740v2 “Dark Olivine” (U740SA2)

Price from £62.72 · 1 shop

Available at these marketplaces

Stadium Goods UK 4-9 working days, £15.00
18 sizes priced
36 · €85,6037 · €73,7937.5 · €84,8638 · €62,7238.5 · €64,9440.5 · €84,1241.5 · €87,8142 · €120,2842.5 · €85,6043 · €95,1944 · €79,7044.5 · €84,1245 · €85,6045.5 · €83,3946.5 · €84,1247.5 · €97,4149 · €97,4149.5 · €117,33
from
£62.72

Price distribution New Balance 740

We compare this sneaker's price with the 100 other adult versions of the New Balance 740 that we track. At a lowest price of £63 this colorway is cheaper than 85% of those 100 versions. The group median sits at £83, with resale outliers up to £231. The chart shows exactly where this sneaker falls — the black marker — among all the others.

We always compare the lowest price a colorway is currently on sale for somewhere: the cheapest entry point, usually for one specific size. The comparison stays within the same age group, because a kids size (TD/PS/GS) is priced differently than an adult size. Because the price varies per size, your size may come out a little higher. To keep the comparison fair we leave out the most and least expensive two percent — the resale outliers, and the price axis is logarithmic so both the cheap and the pricey end stay readable. We refresh the numbers several times a day; last update 11 Sep 2026.

Hypescore × price

Hype doesn't have to be expensive. Each dot is a New Balance 740 colorway (of the 100 with a Hypescore): the further right, the more hype, and the higher a dot sits, the cheaper the sneaker. This sneaker is the photo with the red ring (Hypescore 71). Below the RRP they're called meltdowns: top-left the quiet price meltdowns (cheap, but little attention yet), top-right the radiating meltdowns — lots of hype and well below retail, the hottest deals. Above the RRP sit the grails: bottom-right the radiating grails (loved and pricey), and bottom-left the potential grails — pricey with little hype. That can simply be too expensive, but it's often where fresh drops and collabs appear that are too new to have gathered grail votes; their hype still has to build.

Hypescore · 71 GSv

ATOMIC71GSv

This sneaker scores 71 GSv (ATOMIC). The community rated it 9.7/10 — 99 votes, of which 97% Grail. The Hypescore weighs those votes together with resale movement, search demand and scarcity into this single number. How the Hypescore works →