New Balance 550 “Turtledove Green Aura” (BBW550FB)

Price from £98.00 · 3 shops · RRP £135.00 −27%

Available at these shops

Kickz UK 3-5 working days, £4.90, free over £100.00
£124.95

Available at these marketplaces

StockX UK 3-7 working days
10 sizes priced
5 · €1705.5 · €1196 · €1107 · €1037.5 · €988 · €1209 · €11510 · €11840 · €11542.5 · €98
from
£98.00

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Price distribution New Balance 550

We compare this sneaker's price with the 169 other adult versions of the New Balance 550 that we track. At a lowest price of £98 this colorway is pricier than 70% of those 169 versions. The group median sits at £82, with resale outliers up to £389. The chart shows exactly where this sneaker falls — the black marker — among all the others.

We always compare the lowest price a colorway is currently on sale for somewhere: the cheapest entry point, usually for one specific size. The comparison stays within the same age group, because a kids size (TD/PS/GS) is priced differently than an adult size. Because the price varies per size, your size may come out a little higher. To keep the comparison fair we leave out the most and least expensive two percent — the resale outliers, and the price axis is logarithmic so both the cheap and the pricey end stay readable. We refresh the numbers several times a day; last update 28 Oct 2026.

Hypescore × price

Hype doesn't have to be expensive. Each dot is a New Balance 550 colorway (of the 169 with a Hypescore): the further right, the more hype, and the higher a dot sits, the cheaper the sneaker. The dotted line is the RRP; anything above it is below retail. This sneaker is the photo with the red ring (Hypescore 28). Below the RRP they're called meltdowns: top-left the quiet price meltdowns (cheap, but little attention yet), top-right the radiating meltdowns — lots of hype and well below retail, the hottest deals. Above the RRP sit the grails: bottom-right the radiating grails (loved and pricey), and bottom-left the potential grails — pricey with little hype. That can simply be too expensive, but it's often where fresh drops and collabs appear that are too new to have gathered grail votes; their hype still has to build.

Hypescore · 28 GSv

INERT28GSv

This sneaker scores 28 GSv (INERT). The Hypescore weighs those votes together with resale movement, search demand and scarcity into this single number. How the Hypescore works →