Nike Air Max 90 PRM “Pale Ivory” (IM6773-104)
| Brand | Nike |
| Model | Nike Air Max 90 |
| Designer | Tinker Hatfield |
| Color | White |
| Stylecode | IM6773-104 |
| Suited for | Unisex |
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Price distribution Nike Air Max 90
We compare this sneaker's price with the 182 other adult versions of the Nike Air Max 90 that we track. At a lowest price of £89 this colorway is cheaper than 83% of those 182 versions. The group median sits at £117, with resale outliers up to £1,369. The chart shows exactly where this sneaker falls — the black marker — among all the others.
CheapestNike Air Max 90 Premium “Hyper Crimson Black” (IQ0172-900)£34
PriciestNike Air Max 90 Dia de Los Muertos low-top – Orange (DC5154)£1,369We always compare the lowest price a colorway is currently on sale for somewhere: the cheapest entry point, usually for one specific size. The comparison stays within the same age group, because a kids size (TD/PS/GS) is priced differently than an adult size. Because the price varies per size, your size may come out a little higher. To keep the comparison fair we leave out the most and least expensive two percent — the resale outliers, and the price axis is logarithmic so both the cheap and the pricey end stay readable. We refresh the numbers several times a day; last update 3 Sep 2026.
Hypescore × price
Hype doesn't have to be expensive. Each dot is a Nike Air Max 90 colorway (of the 182 with a Hypescore): the further right, the more hype, and the higher a dot sits, the cheaper the sneaker. This sneaker is the photo with the red ring (Hypescore 64). Below the RRP they're called meltdowns: top-left the quiet price meltdowns (cheap, but little attention yet), top-right the radiating meltdowns — lots of hype and well below retail, the hottest deals. Above the RRP sit the grails: bottom-right the radiating grails (loved and pricey), and bottom-left the potential grails — pricey with little hype. That can simply be too expensive, but it's often where fresh drops and collabs appear that are too new to have gathered grail votes; their hype still has to build.
Hypescore · 64 GSv
This sneaker scores 64 GSv (RADIATING). The community rated it 10.0/10 — 52 votes, of which 100% Grail. The Hypescore weighs those votes together with resale movement, search demand and scarcity into this single number. How the Hypescore works →