New Balance 990v4 “Joe Freshgoods – Black” (U990JS4)
| Brand | New Balance |
| Model | New Balance Fresh |
| Designer | Scott Hull |
| Collab | Joe Freshgoods |
| Color | Black |
| Stylecode | U990JS4 |
| Recommended retail | € 250,00 |
| Suited for | Unisex |
| Release date |
Available at these marketplaces
18 sizes priced
€ 307,00
17 sizes priced
€ 359,00
16 sizes priced
€ 545,00
€ 547,95
New Balance 990v4 “Joe Freshgoods – Black” (U990JS4)
The New Balance 990v4 “Joe Freshgoods – Black” delivers a striking monochrome design inspired by the visual language of Hype Williams’ 1998 cult film, *Belly*. Its crisp white mesh base transitions into darker styling through premium suede overlays and glossy patent-leather accents, creating a sharp fade from light to black. White “N” logos provide contrast on the sides, while Joe Freshgoods’ initials appear on the suede heel panel and “1998” details the tongue tab. An all-black outsole keeps the finish streamlined, and ENCAP cushioning supports a comfortable, stable feel for everyday wear. Made in the USA, this distinctive 990v4 suits collectors and sneaker enthusiasts seeking a cinematic, statement-making interpretation of a classic New Balance runner.
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Price distribution New Balance Fresh
We compare this sneaker's price with the 31 other adult versions of the New Balance Fresh that we track. At a lowest price of €307 this colorway is pricier than 74% of those 31 versions. The group median sits at €214, with resale outliers up to €3.812. The chart shows exactly where this sneaker falls — the black marker — among all the others.
CheapestNew Balance 550 Joe Freshgoods Conversations Amongst Us (BB550BH1)€67
PriciestNew Balance 992 Joe Freshgoods No Emotions Are Emotions Pink/Red-Burgundy (M992JFG1)€3.812We always compare the lowest price a colorway is currently on sale for somewhere: the cheapest entry point, usually for one specific size. The comparison stays within the same age group, because a kids size (TD/PS/GS) is priced differently than an adult size. Because the price varies per size, your size may come out a little higher. To keep the comparison fair we leave out the most and least expensive two percent — the resale outliers, and the price axis is logarithmic so both the cheap and the pricey end stay readable. We refresh the numbers several times a day; last update 6 Sep 2026.
Hypescore × price
Hype doesn't have to be expensive. Each dot is a New Balance Fresh colorway (of the 31 with a Hypescore): the further right, the more hype, and the higher a dot sits, the cheaper the sneaker. This sneaker is the photo with the red ring (Hypescore 62). Below the RRP they're called meltdowns: top-left the quiet price meltdowns (cheap, but little attention yet), top-right the radiating meltdowns — lots of hype and well below retail, the hottest deals. Above the RRP sit the grails: bottom-right the radiating grails (loved and pricey), and bottom-left the potential grails — pricey with little hype. That can simply be too expensive, but it's often where fresh drops and collabs appear that are too new to have gathered grail votes; their hype still has to build.
Hypescore · 62 GSv
This sneaker scores 62 GSv (RADIATING). The community rated it 7.9/10 — 55 votes, of which 76% Grail. The Hypescore weighs those votes together with resale movement, search demand and scarcity into this single number. How the Hypescore works →