Concepts x New Balance 990v4 (U990CP4)
| Brand | New Balance |
| Model | New Balance 990 |
| Designer | Scott Hull |
| Stylecode | U990CP4 |
| Recommended retail | € 240,00 |
| Suited for | Unisex |
| Release date |
Available at these marketplaces
12 sizes priced
€ 236,28
17 sizes priced
€ 250,00
6 sizes priced
€ 270,95
12 sizes priced
€ 325,00
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Price distribution New Balance 990
We compare this sneaker's price with the 282 other adult versions of the New Balance 990 that we track. At a lowest price of €236 this colorway is pricier than 59% of those 282 versions. The group median sits at €221, with resale outliers up to €4.547. The chart shows exactly where this sneaker falls — the black marker — among all the others.
CheapestNew Balance 990v6 Olive Grey (GC990OG6)€52PriciestNew Balance 990v6 MiUSA Loro Piana (U990LP6)€4.547We always compare the lowest price a colorway is currently on sale for somewhere: the cheapest entry point, usually for one specific size. The comparison stays within the same age group, because a kids size (TD/PS/GS) is priced differently than an adult size. Because the price varies per size, your size may come out a little higher. To keep the comparison fair we leave out the most and least expensive two percent — the resale outliers, and the price axis is logarithmic so both the cheap and the pricey end stay readable. We refresh the numbers several times a day; last update 8 Sep 2026.
Hypescore × price
Hype doesn't have to be expensive. Each dot is a New Balance 990 colorway (of the 280 with a Hypescore): the further right, the more hype, and the higher a dot sits, the cheaper the sneaker. This sneaker is the photo with the red ring (Hypescore 65). Below the RRP they're called meltdowns: top-left the quiet price meltdowns (cheap, but little attention yet), top-right the radiating meltdowns — lots of hype and well below retail, the hottest deals. Above the RRP sit the grails: bottom-right the radiating grails (loved and pricey), and bottom-left the potential grails — pricey with little hype. That can simply be too expensive, but it's often where fresh drops and collabs appear that are too new to have gathered grail votes; their hype still has to build.
Hypescore · 65 GSv
This sneaker scores 65 GSv (RADIATING). The community rated it 9.7/10 — 28 votes, of which 96% Grail. The Hypescore weighs those votes together with resale movement, search demand and scarcity into this single number. How the Hypescore works →