While everyone’s eyes are on the next hyped drop, a quiet pair landed on 6 November that’s worth a second look. The Air Jordan 1 Mid “Purple Smoke” is a women’s release that sends nobody into a frenzy, and that exact kind of shoe is often the smartest buy over the long run. No queue, no resale circus, just a good colourway you can actually find in your size.
Purple Smoke over a white base
In the photo you get a classic layout: a white leather base with soft “Purple Smoke” suede overlays on the toe, the heel and the collar. The Swoosh, the collar trim and the laces step up to a deeper Canyon Purple, while the white midsole and a muted mauve outsole round it off. It’s a feminine-leaning, dusty purple — not loud, not pushy, the kind of tone that reads calmer in person than it does on a screen.
Which sizes get left behind
Here’s where the buyer’s knowledge pays off. On a broad women’s release like this, the middle sizes empty out first while the far ends of the range hang around — and that’s usually where the price softens first. This is a general release, not a limited drop, so there’s no reason to buy in a panic on day one. Lay the shops side by side, see where your size sits at retail or just under, and move when it’s right.
On price, Solezilla.com is showing two active euro listings right now, and both sit right at retail: Footshop at €139.99 and Courir at €140. That’s about as close to the roughly €130 recommended price as it gets, and both are regular shops rather than resale. No pound or dollar listings have turned up yet, so UK and US buyers would be adding shipping for now. A colourway with little heat rarely cools below retail anyway; the risk that you overpay is small, the risk that you forget about it is bigger.
That this Air Jordan 1 stays under the radar in its Mid form is good news for a buyer, not bad. The real value usually sits in the corner nobody’s looking at, and a tidy purple AJ1 Mid you can actually find in your size counts for me. Compare prices and stock over at Jordan before you decide — with releases like this, patience almost always pays. You can also check prices and sizes for the Purple Smoke here.
Grail or Bail — is this Purple Smoke a quiet one for the closet, or do you leave it for something with more heat? Let us know, and we’ll see how the buyer’s side feels about it.