Nike Air Max 90 White Lightning (DM0029-111)
| Brand | Nike |
| Model | Nike Air Max 90 |
| Designer | Tinker Hatfield |
| Colorway | White / Lightning / Photon Dust / Light Smoke Grey |
| Color | White |
| Stylecode | DM0029-111 |
| Recommended retail | € 149,99 |
| Suited for | Unisex |
| Release date |
Available at these marketplaces
13 sizes priced
€ 78,00
15 sizes priced
€ 109,00
11 sizes priced
€ 189,50
14 sizes priced
€ 230,00
15 sizes priced
€ 262,95
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Price distribution Nike Air Max 90
We compare this sneaker's price with the 1336 other adult versions of the Nike Air Max 90 that we track. At a lowest price of €78 this colorway is cheaper than 91% of those 1336 versions. The group median sits at €158, with resale outliers up to €5.163. The chart shows exactly where this sneaker falls — the black marker — among all the others.
CheapestNike Air Max 90 EasyOn “White Baltic Blue Armory Navy Wolf Grey” (HF6359-100)€31
PriciestNike Air Max 90 Kaws White Volt White/White-Volt (346115-111)€5.163We always compare the lowest price a colorway is currently on sale for somewhere: the cheapest entry point, usually for one specific size. The comparison stays within the same age group, because a kids size (TD/PS/GS) is priced differently than an adult size. Because the price varies per size, your size may come out a little higher. To keep the comparison fair we leave out the most and least expensive two percent — the resale outliers, and the price axis is logarithmic so both the cheap and the pricey end stay readable. We refresh the numbers several times a day; last update 27 Oct 2026.
Hypescore × price
Hype doesn't have to be expensive. Each dot is a Nike Air Max 90 colorway (of the 1335 with a Hypescore): the further right, the more hype, and the higher a dot sits, the cheaper the sneaker. This sneaker is the photo with the red ring (Hypescore 61). Below the RRP they're called meltdowns: top-left the quiet price meltdowns (cheap, but little attention yet), top-right the radiating meltdowns — lots of hype and well below retail, the hottest deals. Above the RRP sit the grails: bottom-right the radiating grails (loved and pricey), and bottom-left the potential grails — pricey with little hype. That can simply be too expensive, but it's often where fresh drops and collabs appear that are too new to have gathered grail votes; their hype still has to build.
Hypescore · 61 GSv
This sneaker scores 61 GSv (RADIATING). The community rated it 9.1/10 — 30 votes, of which 90% Grail. The Hypescore weighs those votes together with resale movement, search demand and scarcity into this single number. How the Hypescore works →