Nike Air Max 90 “Smoke Grey Light Lemon Twist” (DM0029-012)
| Brand | Nike |
| Model | Nike Air Max 90 |
| Designer | Tinker Hatfield |
| Colorway | Smoke Grey / Light Lemon Twist / Black / Photon Dust |
| Color | Gray |
| Stylecode | DM0029-012 |
| Recommended retail | € 130,00 |
| Suited for | Unisex |
| Release date |
Available at these shops
15 sizes priced
€ 149,95
15 sizes priced
€ 171,18
Available at these marketplaces
13 sizes priced
€ 83,00
15 sizes priced
€ 108,00
11 sizes priced
€ 137,95
10 sizes priced
€ 142,09
14 sizes priced
€ 179,50
15 sizes priced
€ 195,00
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Price distribution Nike Air Max 90
We compare this sneaker's price with the 1336 other adult versions of the Nike Air Max 90 that we track. At a lowest price of €83 this colorway is cheaper than 88% of those 1336 versions. The group median sits at €157, with resale outliers up to €5.163. The chart shows exactly where this sneaker falls — the black marker — among all the others.
CheapestNike Air Max 90 EasyOn “White Baltic Blue Armory Navy Wolf Grey” (HF6359-100)€31
PriciestNike Air Max 90 Kaws White Volt White/White-Volt (346115-111)€5.163We always compare the lowest price a colorway is currently on sale for somewhere: the cheapest entry point, usually for one specific size. The comparison stays within the same age group, because a kids size (TD/PS/GS) is priced differently than an adult size. Because the price varies per size, your size may come out a little higher. To keep the comparison fair we leave out the most and least expensive two percent — the resale outliers, and the price axis is logarithmic so both the cheap and the pricey end stay readable. We refresh the numbers several times a day; last update 24 Oct 2026.
Hypescore × price
Hype doesn't have to be expensive. Each dot is a Nike Air Max 90 colorway (of the 1335 with a Hypescore): the further right, the more hype, and the higher a dot sits, the cheaper the sneaker. This sneaker is the photo with the red ring (Hypescore 70). Below the RRP they're called meltdowns: top-left the quiet price meltdowns (cheap, but little attention yet), top-right the radiating meltdowns — lots of hype and well below retail, the hottest deals. Above the RRP sit the grails: bottom-right the radiating grails (loved and pricey), and bottom-left the potential grails — pricey with little hype. That can simply be too expensive, but it's often where fresh drops and collabs appear that are too new to have gathered grail votes; their hype still has to build.
Hypescore · 70 GSv
This sneaker scores 70 GSv (ATOMIC). The community rated it 9.9/10 — 73 votes, of which 99% Grail. The Hypescore weighs those votes together with resale movement, search demand and scarcity into this single number. How the Hypescore works →