Kith Sneakers

From sneaker store to streetwear institution. Ronnie Fieg opened Kith in New York on November 11, 2011, as a boutique for shoes and clothing. The name comes from the expression "kith and kin" — friends and loved ones. What began as a curated sneaker store grew over the course of more than ten years into a brand with its own collections, stores from Tokyo to Paris, and a cult status few streetwear labels can match.

Built on sneakers. Kith’s foundation lies in footwear. Fieg made his name through sought-after collaborations — including with New Balance, ASICS, Nike and adidas — and those sneaker releases remain the engine driving the brand. Kith does not just sell other brands’ models; it often gives them its own understated colorways.

The culture around it. Kith has never been just a store. Think Kith Treats, the cereal bar in its locations, the spaces designed by Snarkitecture, and collaborations that reach far beyond fashion — from Coca-Cola and BMW to Versace and Armani. That mix of sneakers, fashion and lifestyle makes the brand more than the sum of its releases.