About Lacoste

Lacoste takes its name and logo from tennis player René Lacoste, who earned the nickname “the crocodile” in the 1920s because of his tenacious playing style. In 1933, he founded the brand with textile entrepreneur André Gillier and introduced the piqué polo shirt with its embroidered crocodile, widely regarded as one of the first times a logo appeared on sportswear. With its roots in tennis and sport, Lacoste grew into a French lifestyle brand with a distinctive, polished style. In footwear, this translates into refined court sneakers and retro-inspired silhouettes, with Lacoste having worked with the Pentland Group on the production of its footwear since the early 1990s. From classic white leather to sportier versions, the range is broad, and prices vary by shop and model. At Solezilla, you can compare the full Lacoste range from dozens of shops side by side, so you can see the best price in your size at a glance.

Frequently asked questions about Lacoste

Where does Lacoste's crocodile logo come from?

The logo refers to founder René Lacoste, who was nicknamed 'the crocodile' as a tennis player. He had the crocodile embroidered on his tennis blazer and later on the brand's polo shirts, which he founded in 1933.

Do Lacoste sneakers run large or small?

Lacoste sneakers generally fit true to size, although court models can sometimes run slightly large. If you're between sizes, choosing the smaller half size is the safest option for many models.

Which Lacoste models are the most popular?

The classic court silhouettes in white leather are among the best-known Lacoste sneakers, alongside retro-inspired and sportier models. The best choice depends on whether you're looking for a smart or more casual look.

Why does the price of the same Lacoste model vary by shop?

Each shop sets its own prices, stock levels and offers. Solezilla compares the same model across dozens of shops, so you can find the best price in your size without having to check each one separately.

What is the most popular Lacoste sneaker?

Right now the Lacoste L003 2K24 High Snobiety (47SMA0142-WG1) is the most sought-after Lacoste, with a Hypescore of 61 GSv.