About ERL

A Venice Beach take on fashion. ERL stands for Eli Russell Linnetz, a designer from Venice, California, who first honed his craft in video, set design and photography. That cinematic, nostalgic SoCal feeling runs through everything the brand creates — a romanticised take on American youth culture.

The Vamp as a signature. ERL's debut sneaker, the Vamp, takes the oversized skate shoe of the 1990s and deliberately pushes its profile to the extreme. Soft terry cloth in the padding and lining, a subtle logo on the tongue and an EVA midsole with a rubber outsole make it as striking as it is wearable.

From niche to major names. Its distinctive style did not go unnoticed: ERL has collaborated with houses such as Dior and adidas, taking the label from Californian subculture to a broader fashion audience.

Frequently asked questions about ERL

Who is behind the ERL brand?

ERL is the label of Eli Russell Linnetz, a designer from Venice, California, with a background in video, set design and photography.

What is the best-known ERL sneaker?

The Vamp is ERL's debut sneaker: an exaggerated take on the oversized skate shoe from the 1990s, with terry cloth padding and an EVA midsole.

What is the most popular ERL sneaker?

Right now the ERL Vamps Skate Pirate Black (ERL08SH01) is the most sought-after ERL, with a Hypescore of 18 GSv.