About Ambush

From jewellery to sneakers. Ambush was founded in 2008 by Yoon Ahn, who was born in South Korea and raised in Boston, together with Japanese rapper Verbal. The brand began with bold, hip-hop-inspired jewellery—the POW® motif became its signature—and expanded from there into clothing and sneakers.

Tokyo as home base. From Tokyo, Ahn combines streetwear with high-end fashion and Japanese minimalism. Her work caught the attention of artists such as Pharrell Williams and Kanye West, and in 2018 she was appointed jewellery director at Dior Men by Kim Jones.

The Nike collaborations. In the sneaker world, Ambush rose to prominence through its Nike projects—including sleek versions of the Air Force 1 and Dunk—which clearly showcase Ahn’s modern, minimalist touch.

Frequently asked questions about Ambush

Who founded Ambush?

Ambush was founded in 2008 by designer Yoon Ahn and Japanese rapper Verbal, with Tokyo as its home base.

Why is Ambush known in the sneaker world?

Ambush rose to prominence through its Nike collaborations, including cleanly designed versions of the Air Force 1 and the Dunk.

What is the most popular Ambush sneaker?

Right now the AMBUSH mit runder Kappe – Black (BMIA006F21MAT0011003) is the most sought-after Ambush, with a Hypescore of 5 GSv.